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Memphis International Raceway Announces Partnership with Clear Channel Media + Entertainment

Friday, July 5, 2013

July 5, 2013 (Millington, TN) – Memphis International Raceway (MIR) is thrilled to welcome Clear Channel Media and Entertainment - America’s leading media company, as a valued partner through 2014. Clear Channel Media and Entertainment boasts 243 million monthly listeners in the US, resulting in the largest reach of any radio or television outlet in America. The company owns and operates 850 broadcast radio stations, serving more than 150 markets throughout the US, and more than 140 radio stations in Australia and New Zealand. Plus, iHeartRadio - a free, industry-leading, digital music service - giving users instant access to more than 1,500 live radio stations and allowing them to create custom stations inspired by favorite artists or songs, from virtually anywhere.

“We are proud to have the MIR brand associated with Clear Channel Media and Entertainment – America’s leading media outlet. I am confident this will be a mutually beneficial partnership. Clear Channel represents a diversity of stations in the Memphis market including Rock 103, V101, 101.9 Radio Now, WDIA, Hallelujah FM, K97.1 and News Radio 600 WREC. This partnership will allow MIR to reach a variety of race fans across multiple Clear Channel stations and platforms. Likewise, the hundreds of thousands of racing enthusiasts that visit MIR represent current or future Clear Channel listeners. Clear Channel’s commitment to MIR is an integral part of Memphis International Raceway as we enhance and grow our racing programs,” said Pam Kendrick, Vice President and General Manager at Memphis International Raceway.

 

As the leading media company in America, Clear Channel Media and Entertainment delivers music, news, talk, sports and other content to diverse audiences across multiple platforms, including: broadcast stations; online, via iHeartRadio and on its stations’ hundreds of websites; HD digital radio channels; satellite; smartphones; iPads and other tablets; in-vehicle entertainment and navigation systems; and via live events. Clear Channel Media and Entertainment leverages its multi-platform assets, as well as its vast infrastructure and relationships, to create one-of-a-kind events like the iHeartRadio Music Festival, innovative national and local promotions, and ground-breaking technology and products.

“Racing is a Mid-South tradition and Clear Channel Media and Entertainment sees great value in promoting our brands to this passionate audience. The partnership with MIR is perfect for our stations and we are excited about the future growth of racing in Memphis and the Mid-South,” said Morgan D. Bohannon, Regional Market Manager Clear Channel Media + Entertainment.

 

“We have one of the most versatile and premier motorsport and entertainment facilities and it is my goal to continue to build valuable partnerships like this one with Clear Channel Media and Entertainment which will allow us to expand our schedule and racing facilities. As always, I encourage our race fans to show their support to the businesses that support MIR,” said Pam Kendrick, Vice-President of MIR.

 

To keep up to date with all the action at Memphis International Raceway, visit please visit www.RaceMIR.com like us on Facebook at www.facebook.com/RaceMIR and follow us on Twitter at www.twitter.com/racemir.

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